As a person who loves to sit and sieve through what YouTube has to offer, I like nothing more than to stumble across a video that’s different, quirky and something I can really watch.
One such video I found this week was the ‘Living Piano’ video – which was created to help celebrate the Opera Festival in Quebec, Canada.
The video was created by TFO – who produce and distribute French-language educational and cultural media content.
This video could have been boring for some, as opera is not everyone’s cup of tea, but it is so well crafted with the interchanging shots that you can’t help but keep watching.
There are smiling kids, happy adults and plenty of shots of people trying out the living piano which the conductor orchestrates.
It also helps bring fun to opera, which I presume was the main point of this video and publicity stunt.
This video is not one that someone has taken on their phone, it is a clear, clean and well organised video – which is music to my ears (pardon the pun).
The video begins with a build up of shots of a stage and giant piano being set up. We then see shots of interested crowds. All these shots are great at helping building up the narrative of the video and the theme.
There is not really much I would change about this video. I do not think it will become a viral hit, purely because it is about promoting opera, but it will do well and I hope they release more videos similar to it.
What are your thoughts on the video? Did you find it more pleasurable to watch that you first anticipated? Let me know in the comments section below.
Are there any videos you have found online that you think merit being video of the week? If so, drop me a tweet @capturemediatv. I look forward to hearing from you.