Invest In Perth: New Local Loyalty Card Earns Points in Perth

 

Our continuing work with Scotland’s award-winning PR agency, the Holyrood Partnership, led us once again to Perth.

As part of their work for Perth’s investment initiative, Invest in Perth, focus turned to the new loyalty card being launched by technology company, Miconex. Holyrood felt the story had so much potential they came to us to provide a compelling HD video, demonstrating benefits of the loyalty card, including a handy mobile app.

Whereas the video itself made a compelling argument for the enormous benefits video can bring to promoting events and create public awareness for your business’s brand.

We captured footage from around Perth and at Blend Cafe, one of three businesses to pilot the scheme. Co-owner at Blend Cafe, Sundeep Sallins, was keen to share his thoughts on the new project and how he hopes it will help his business.

 

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